Martin Haerlin

Filmmaker who started making AI films in mid-2023 by running footage of himself through Runway Gen-1, then moved on to AI-made ads, including an entry for Runway's first Gen:48 contest.

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5 films

2023

June 2023

Me in AI

Martin Haerlin

A 28-second self-portrait made with Runway Gen-1, the video-to-video model that restyled real camera footage, with the voice from ElevenLabs. Gen-1 was the…

September 2023

(Me in AI) *2

Martin Haerlin

The sequel to Me in AI, and a neat trick. Martin Haerlin shot the whole thing as one continuous take, then cut it in Premiere Pro every time he snaps his…

October 2023

AI-Powered ad for BMW

Martin Haerlin

A 39-second car ad for BMW, built from six tools in a row: Midjourney, Runway and Pika Labs for the pictures and motion, ElevenLabs for the voice, Tracksy for…

October 2023

Insurance covers everything everywhere all at once.

Martin Haerlin

Martin Haerlin's entry for Runway's first Gen:48, the 48-hour AI short film contest. "Of course it is an ad," he wrote, but this one is built on live-action…

2026

April 2026

A Good Run

Martin Haerlin

A 101-second film that mixes footage from Dreamina's Seedance 2.0 at 1080p with Kling at 4K, with the keyframes made in Black Forest Labs' Flux.2 Pro. Set it…