xAI runs an ad contest challenging creators to make commercials using only Grok Imagine 1.0, offering $1M for the grand prize. Over 4,000 submissions pour in. Andy Orsow wins $1M for "Understand the Universe. Faster." — a witty reimagining of Galileo's inquisition as a query to Grok. The winning ad airs during Super Bowl placements on X. Runner-up Dave Clark ($500K) and PJ Ace ($250K) round out the top three, with two $100K honorable mentions. A landmark moment for AI video contests in terms of prize money and mainstream visibility.