Coca-Cola / Silverside AI / Secret Level / Wild Card

Coca-Cola AI Holiday Ad

Coca-Cola / Silverside AI / Secret Level / Wild Card

Coca-Cola remakes its iconic holiday ad using Gen-3 Alpha, Luma Dream Machine, and Kling. The result is polarizing: praised by some for ambition, called soulless by others. Sparks a major debate about brands using AI to replace traditional production. The backlash proves the AI filmmaking community cares deeply about craft and authenticity.