# Develop the film

Period: 2024 – now · Era: 2024 · The Great Convergence

Script, shot list and prompts, written with a language model.

Before a frame is generated, someone has to decide what the film is. From 2024 many AI filmmakers wrote with a chatbot at their side: it pitched, drafted the script, broke it into a shot list and wrote prompts for the shots. Apps like LTX Studio packaged the same chain, and in 2026 an agent started holding the whole development in a project folder.

## How it worked

1. **Write the script with a language model,** then keep the parts that sound like you. PJ Accetturo co-wrote the Kalshi spot's jokes with Gemini and ChatGPT.
2. **Break it into a shot list:** one line per shot, with the time of day, lighting, characters and any dialogue.
3. **Turn the list into prompts,** five or ten at a time, each written as if the video model remembers nothing about the last shot.
4. **Generate far more than you keep.** The Kalshi spot took three to four hundred generations for fifteen usable clips, over two to three days.
5. **Or hand it to an agent.** A brief in a project folder becomes the script, the cast and the shot list (Runway Agent, invideo Agent One), or Claude Code reads it and runs the production from there.

## Why it mattered

The models made shots cheap, which moved the scarce work upstream: knowing what the film is and what each shot is for. The language model became the writers' room, and the shot list became the common interface to video models.

## Tools of the era

- LTX Studio (2024): https://ltx.studio
- Claude (2025): https://claude.ai
- Runway Agent (2026): https://runway.com/news/introducing-runway-agent
- invideo Agent One (2026): https://invideo.io/faq/what-is-invideo-agent-one-and-what-makes-it-stand-out-as/
- Wasserman's Filmmaker Suite (2026): https://github.com/wassermanproductions/wassermans-filmmaker-suite

## Example videos and posts

- Creating an AI short film, full workflow: character, location, coverage, dialogue, story with Claude, consistent voices · Runway: https://www.youtube.com/watch?v=TM8hd2lnrEk
- The Kalshi NBA Finals spot: two days, about two thousand dollars · PJ Accetturo: https://x.com/PJaccetturo/status/1932893260399456513
- How to make a TV show with AI, using Claude Opus 5.5 · Mariana Montoya: https://www.youtube.com/watch?v=zqhAj49Pl3M
- Three-character cast sheet, comic storyboard, orchestrated Seedance 2.0 · Primee: https://x.com/Primee32/status/2076407499662434337

## Sources

- The filmmaker behind the AI-generated Kalshi ad: https://www.aol.com/filmmaker-behind-ai-generated-kalshi-080501748.html

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Source: https://aifilmhistory.org/workflows/craft-development